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#Recycling / Circular Economy

Reju COO Alain Poincheval Appointed Chairman of Petcore Europe’s Textile SIG

Reju has announced that Alain Poincheval, the company’s Chief Operations Officer, has been appointed Chairman of the Textile Special Industry Group (SIG) at Petcore Europe, the leading Brussels-based association representing the PET value chain in Europe.
Alain Poincheval © 2025 Reju
Alain Poincheval © 2025 Reju


With decades of cross-sector leadership experience, Poincheval brings both technical expertise and strategic vision to the role. He spent more than 30 years at global engineering firm Technip Energies, serving in executive positions including Fellow Executive Project Director of ALNG2 and as a member of the Technip Energies Group Executive Committee. Since 2022, he has played a key role in establishing Reju’s Regeneration Hub Zero, an industrial-scale initiative aimed at advancing textile-to-textile recycling technologies.

Petcore Europe, long a central force in PET packaging circularity, has in recent years extended its scope to include polyester textiles—acknowledging the growing urgency to address end-of-life challenges for synthetic fibers. As Chairman of the Textile SIG, Poincheval is expected to help shape Europe’s strategy for achieving circularity in polyester, uniting stakeholders from across the recycling, textile, and chemical sectors.

“With a focus on advancing the circularity of polyester textiles, I am committed to driving impactful change in the industry,” said Poincheval. “Together with our dedicated team and industry partners, we will innovate and implement sustainable solutions that benefit both the environment and the textile sector.”

His appointment comes at a critical moment, as regulatory pressure increases and industrial momentum builds around textile-to-textile recycling. Under Poincheval’s leadership, the Textile SIG is set to play a key role in bridging PET recycling expertise with the specific demands of the textile sector, helping accelerate infrastructure, policy alignment, and technical innovation.



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#Recycling / Circular Economy

Reju announces site selection for first U.S. industrial sized facility regeneration hub in Rochester, New York

Reju, the textile-to-textile regeneration company, today announced it has selected the site for its first U.S.-based industrial facility marking a significant milestone in its efforts to scale globally. This future Regeneration Hub will be in Rochester, New York, reinforcing Reju’s commitment to the adoption of circular textile system across key regions worldwide.

#Recycling / Circular Economy

Reju and Circle-8 Textile Ecosystems partner to further large-scale textile recycling in the U.K.

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#Recycling / Circular Economy

Reju announces the selection of Regeneration Hub One

Reju™, the progressive textile-to-textile regeneration company, today announced that it had selected the Chemelot Industrial Park for its first industrial scale regeneration center.? Located in Sittard, Netherlands, Chemelot is a leading European industrial park and innovation hub. This follows the successful opening of Regeneration Hub Zero in Frankfurt in October 2025.

#Recycling / Circular Economy

Reju announces strategic partnerships with Utexa in Central America and Antex in Europe

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#Textiles & Apparel / Garment

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#Sustainability

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#Technical Textiles

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#Raw Materials

Modern testing methods for raw cotton

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